This event, and the Avid Customer Association overall, will allow members to have personal interaction with and exposure to industry professional colleagues access to best practices and shared experiences from the world’s premier media clients and exclusive participation in setting Avid’s product direction and strategy. The Avid Customer Association will hold a major event for customers on April 4-5, 2014, just prior to NAB in Las Vegas. Building on our culture of collaboration, we will work together even more tightly to navigate the evolving media landscape and provide strategic direction for the entire industry.” “Our work together has allowed Avid to develop a clear understanding of the pressures that creative and media professionals face today. “With our long heritage as the most proven and trusted technology leader in the media industry, Avid is fortunate to have gathered the largest and most forward thinking community of media organizations and creative professionals as our customers,” stated Louis Hernandez, Jr., president and CEO of Avid. The multifaceted program will engage its network of broadcast, creative and media customers, and other industry leaders, in a highly collaborative process to provide both strategic leadership and cutting edge technology solutions to address the most important issues facing the media industry today.
Global industry leaders from CBS News, CBC/Radio-Canada, ZDF German Television, CCTV, and ITV join as Founding Members of Executive BoardĪvid® ( NASDAQ: AVID) today announced the creation of the Avid Customer Association, a comprehensive initiative designed to provide essential strategic leadership to the media industry, collaborate with key industry leaders and visionaries, and deepen relationships between the company and its customers. Avid Launches Customer Association to Provide Essential Strategic Leadership, Collaborate with Industry Visionaries, and Deepen Customer Relationships
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